Brand guidelines
Weight loss with a real person by your side.
How Medicspot looks, sounds and behaves.
Sections
- Open
Positioning
What we stand for, the market we are in, the three pillars and the proof behind every claim.
- Open
Voice
How we sound: warm, plain, honest and on your side. The words we use and the ones we never do.
- Open
Design essentials
Logo, colour, typography and graphic devices. Everything you need to lay out a piece.
- Open
Compliance
The rules we market under. We sell the service, never the drug, and there are no before and afters.
- Open
Downloads
Logo files in every version and the Oakes Grotesk web fonts.